There is no doubt that web page audio significantly increases results. In fact, not using audio is a big mistake. Adding it raises your opt-in conversions. Audio increases sales.
What makes it so effective?
It’s not hard to figure out. Audio breaks the silence of the web. It makes your site more “human”. And makes people feel they’re dealing with a real person. In short, it makes your site come alive. And people like to interact with things that are alive!
Some more benefits
There are actually two profit boosts from using audio. First, you’ll make more sales. And you’ll spend less getting those customers. You see, you’ll be able to skip the expensive copywriter. Simply record an audio message yourself. Your honest message about your product will sell better than a professional copywriter.
And you will increase your subscriber opt-in rate. People need to be told exactly what to do. Just add a short audio message saying: Enter your email address in the form. That alone can increase opt-in rates up to 310%!
Some web audio ideas
Put a welcome message that plays automatically on your site, Most websites are cold and in-human. Grabbing their attention like this helps you keep them on your site.
Step-by-step instructions. The same principle the we used to boost opt-ins applies. You can use audio to tell your visitors exactly what to do. Use this to lead them through the ordering process, as well.
Product testimonials are great. It’s good to get written testimonials. But an audio testimonial is better. It’s much hard to fake an audio testimonial. Using audio makes it much more believable. And that increases your results.
Did you ever think of making a product just by recording some audio? Audio is faster to produce than anything else. And your customers will be very happy with the product. Think about how popular podcast are. And once you record the audio, you can pay someone to transcribe it for you. This much easier than writing the eBook yourself!
How hard is adding audio?
It’s actually really easy. There’s software that will show you how to add audio to a website. The software does all the work. The software records the audio, creates the button code, etc. Simply copy the code and paste it in your site. You don’t need to even consider this part.
Summing it up
Let’s take another look at the benefits. Using website audio will increase your conversion rates. No doubt your sales will go up. And your opt-in rate will increase. And you can quickly produce products and website sales copy. You’ll be one of the few you use these strategies. But audio is a really big time and money saver. Don’t be lazy! Add some audio today.
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